Samsung Vs Apple Inside The Brutal War For Smartphone Dominance Apple vs. samsung: the consumer electronics war. by the end of the year 2020, 78.05 percent of the global population was using smartphones, according to statista. the report also details that many people use multiple smartphones which results in a higher number of smartphone subscriptions than the physical handsets. In april 2011, apple filed multiple lawsuits, spanning dozens of countries, against samsung for patent infringement. it demanded $2.5 billion in damages. samsung quickly countersued for.
Samsung Vs Apple Inside The Brutal War For Smartphone Dominance Apple and samsung compete in many of the same areas of consumer electronics (phones, laptops, wearables, and so on), but their core customer bases can be quite different. The new galaxy buds 2, with superb audio and active noise canceling at $149, is $40 cheaper than apple's airpods pro. one other clear thing is that samsung has also become much better at marketing. The bottom line. samsung and apple are two multinational major appliance and consumer electronics corporations with different business models and strategies. it's also worth noting that while. Two juries have found that samsung did indeed plot to steal the iphone’s appearance and technology, which is why a california jury, in 2012, awarded apple more than a billion dollars in damages.
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